The tournament of roses foundation contracted Albion Publishing Group to produce America's New Year Celebration, a 64-page pictorial coffee-table book chronicling the history of both the Rose Parade and the Rose Bowl. In addition, a limited millennium edition was produced and presented to VIPs on New Year's Day in 2000. One of the best memories while doing research for this project was sifting through collectibles and found objects in the Wrigley Mansion attic. I felt a bit like a Pasadena Indiana Jones.
- client: Tournament of Roses Foundation